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Kirk Van Sickle
- Professional

Proven sales professional and digital strategist with extensive experience in developing and scaling sales teams. Specializing in all things digital including, behavioral targeting, SEM, SEO, web site development, online display, re-targeting, mobile, and listing management, IOT, and CRM and SaaS platforms.

Specialties: Coaching and developing teams or individual's. Organizing and executing business plans.

Experience

2018 - Present

VP Sales

Search Optics

- Tier 2 and Tier 3 Digital Strategist and Team Leader
- Agency Lead For Business Development and Product Launches
- Extensive Background in Digital Media, Budgeting, ROAS
- Multiple Certifications including Adwords, Display, Advanced Analytics and GMB

2016 - 2018

Sales Director | SaaS Team Leader

Thryv

- Active roles in recruiting, training, and performance evaluations of sales team
- Direct sales activity by establishing workflow benchmarks and sales goals
- Analyzing sales statistics to formulate Market strategies
- Representing company at trade association meetings and marketing events
- Meeting with key clients to maintain business relationships for current and potential sales opportunities
- Liaison between sales department and other business units
- Preparing sales reports showing sales volume, potential sales, ROI, areas of proposed client base expansion and regression
- Monitoring and evaluating competition in the market place

Education

2015 - 2017

Wayne State University

BS - Marketing & Advertising

Detroit MI

Founded in 1868, Wayne State University is a nationally recognized metropolitan research institution offering more than 370 academic programs through 13 schools and colleges to nearly 29,000 students. Wayne State’s main campus in Midtown Detroit comprises 100 buildings over 200 acres; its six extension centers offer higher education to students throughout Southeast Michigan.

Professional skillset

Entrepreneurial Mindset

Go-to-Market Planning

Teamwork & Collaboration

Digital Analytics

English (native)

French (proficient)

Spanish (proficient)

© 2023 by Kirk Van Sickle

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867-5309

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